DB Innovation is an Italian innovation company. We imagine, engineer and
launch digital ventures — platforms and infrastructure designed to hand
opportunity back to the people who create value. The first is live.
It won't be the last.
An Italian company built to turn conviction into products.
DB Innovation was founded in 2025 by Pierfrancesco Dabizzi and Lorenzo
Borghetti with one ambition: to prove that world-class digital ventures can
be imagined, engineered and launched from Italy.
We don't chase trends — we build systems. Systems where value flows to
the people who create it, where trust is architecture rather than
marketing, and where every claim can be measured and proven.
Real-time, verifiable results
Every product we ship is built to measure and prove its own impact — no black boxes.
Trust by design
Verification and anti-fraud mechanics are core architecture, not an afterthought.
Meritocratic economics
Reward systems designed around genuine contribution, not spend or scale alone.
Our projects
Ventures, not experiments.
Every project we ship is a company-grade bet on a better system.
This is where they live — and the list is designed to grow.
Royalpie
Live
A technological bridge between artists and real listeners.
Royalpie connects independent musicians with Instagram creators for
authentic, verified music promotion. It replaces bots, fake engagement
and opaque playlist deals with a transparent "Promote to Earn" model:
artists fund campaigns, creators genuinely listen and share, and every
interaction is verified before anyone gets paid.
Co-financed by the European Union — PR Toscana FESR 2021-2027.
In the making
The next venture is already taking shape.
We don't announce ideas — we ship them. New platforms are on the
drawing board right now; this space is reserved for what's coming.
Why we exist
Every era belongs to the people bold enough to build it.
DB Innovation was founded on a single conviction: technology should widen
who gets to participate. Wherever an industry rewards gatekeepers over
creators, there is a system waiting to be rebuilt — and that is where we
go to work. Music was our first frontier. It will not be our last.
Who's building this
A small team, deliberately.
Pierfrancesco Dabizzi
Co-Founder
Leads platform development — software architecture, external API
integrations and technical operations. Mechanical engineer and software
developer.
Lorenzo Borghetti
Co-Founder
Leads strategic vision, business models and go-to-market across our
ventures. Co-designer of Royalpie's incentive and revenue-sharing
system. Electronic engineer with an MBA in innovation.
Let's talk.
Investors, partners or press — reach out and we'll get back to you directly.